Manajemen

UNIVERSITAS WIDYA KARTIKA KOTA SURABAYA - JAWA TIMUR, ID CODE PRODI : 61201 CODE PT : 071017
5
Authors
126
SINTA Score Overall
46
SINTA Score 3Yr
32
SINTA Score Overall Productivity
12
SINTA Score 3Yr Productivity
Perilaku Konsumen : Analisis Model Keputusan
Erna Ferrinadewi; Didit Darmawan Universitas Atma Jaya
2004 Yogyakarta ISBN : 9799243505
Merek dan Psikologi Konsumen : Implikasi pada Strategi Pemasaran
Erna Ferrinadewi Graha Ilmu
2008 Yogyakarta ISBN : 9789797563868
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Research Output
  Scopus GScholar WOS
Article 1 45 0
Citation 5 2,511 0
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