Manajemen Pemasaran/Marketing

POLITEKNIK NEGERI SEMARANG KOTA SEMARANG - JAWA TENGAH, ID CODE PRODI : 61404 CODE PT : 005005
15
Authors
1.411
SINTA Score Overall
654
SINTA Score 3Yr
94
SINTA Score Overall Productivity
44
SINTA Score 3Yr Productivity
Latest number of publication
The Role Of Product Quality, Quality Of Human Resources, And Corporate Culture In Improving Company Performance Through Business Strategy
Authors : BY Wibowo, SH Ade, EA Nurhidayah Al-Kharaj: Journal of Islamic Economic and Business 6 (2), 2024
2024 0 cited
Several Antecedent Variables That Influence Entrepreneurial Intention
Authors : E Sulistiyani, A Azizah, W Winarto, I Nurkhayati, F Indrasari International Journal of Economics, Business and Innovation Research 3 (01 …, 2024
2024 0 cited
Pengaruh Penggunaan E-Wallet Shopeepay Dan Promosi Cashback Terhadap Perilaku Konsumtif Mahasiswa
Authors : G Pramesti, A Azizah, E Purnamasari, E Sulistiyani, DV Widyanti Bangun Rekaprima 9 (1), 35-42, 2024
2024 11 cited
Influence of Internal Locus of Control and External Locus of Control on Job Satisfaction at PT Bank Rakyat Indonesia (Persero) Kendal Branch Office
Authors : DS Mulyana, DV Widyanti Admisi dan Bisnis 25 (1), 57-64, 2024
2024 0 cited
PENERAPAN MANAJEMEN KEWIRAUSAHAAN UNTUK MENINGKATKAN PENDAPATAN PENGRAJIN TALI KUR DESA KLEPU TEMANGGUNG
Authors : S Supaya, M Mardinawati, P Ayundyayasti, M Riyanto Prosiding Seminar Hasil Penelitian dan Pengabdian Masyarakat 6 (1), 2024
2024 0 cited
Exploring Marketing Maneuverability's Role in Linking Entrepreneurial Orientation and Marketing Performance Explorando o papel da maniobrabilidade do márketing na vinculación …
Authors : A Setiawan, IM Sukresna Revista Galega de Economía 33 (1), 1, 2024
2024 0 cited
Business Incubation Strategy of Information Technology in Stimulating Innovation and Supporting SME Growth in the Community Environment
Authors : S Sutrisno, DP Hadi, BY Wibowo Technology and Society Perspectives (TACIT) 2 (1), 193–200-193–200, 2024
2024 1 cited
A Model For Developing Entrepreneurship Education In Higher Education Institutions (Heis) Based On The Role Of Entrepreneurship Value Resources For Student Entrepreneurship
Authors : S Wahyuni, R Riyadi, S Saptianing, M Nahar International Journal of Economics, Business and Innovation Research 3 (03 …, 2024
2024 0 cited
Fostering creative performance in digital business: the role of innovative millennial entrepreneurship
Authors : I Hermawan, I Inayah, G Hindrawati, S Suharmanto, J Nugroho Management & Accounting Review (MAR) 23 (1), 521-540, 2024
2024 1 cited
PENGARUH CUSTOMER EXPERIENCE DAN TRUST TERHADAP REPURCHASE INTENTION TIKET KERETA API
Authors : Q Ain, A Azizah, I Nurkhayati, A Zaenuddin Bangun Rekaprima 10 (2), 8-19, 2024
2024 0 cited
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